Rebels don’t let rebels build bad brands.

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Our Thoughts on the AOL Rebrand

We were asked by Reader’s Digest to comment on the AOL rebrand. Turns out, AOL recently changed its phone app logo from a blue background to phone book yellow, and longtime users have a lot to say with mixed reviews. 

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How Do I Grow My Brand?

“How do I grow my brand?” is a question I get asked during many brand consultations. So I decided to write down my typical response in the hopes it helps you grow a successful brand that gives you the life you want.

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My Irrational Fear of Business Cards and How I Got Over It

I recently faced one of my biggest fears. My fear of business cards. And I don’t mean other people’s business cards. Those I’m completely okay with secretly judging. 😈 My fear stems from believing that having business cards printed will jinx by business and forever doom it to the cemetery of failed small businesses. 

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